My Values:
Practical, Functional, Thoughtful, Elegant, Refined
Design is at the core of who I am—solving tangible problems with elegant, meaningful solutions has always been my passion. I thrive on collaboration, believing that the best outcomes come from working together to achieve something far greater than what’s possible alone. My process balances big-picture thinking with an eye for detail, working holistically, sustainably, and cross-functionally. Whether zooming out to shape strategy or zooming in to refine micro-interactions, I’m committed to crafting impactful, human-centered designs that leave the world better than I found it.
Over the past 10+ years, my journey has taken me from studying software engineering with a specialization in user experience to working across editorial design, branding, marketing, and web design before specializing in product design. These experiences, combined with my deep user empathy, have helped me build cohesive platforms that connect with people at every touchpoint—from vision and strategy to delightful, user-focused experiences. I’ve honed my craft across diverse settings—freelance, startups, and global companies—developing a multidisciplinary approach and adaptability that drives results in an ever-changing environment.
At my core, I believe design is about more than solving problems; it’s about creating connections and contributing to a larger purpose. Every project is an opportunity to empower, inspire, and elevate experiences, leaving a meaningful impact on the world.